17 May

Best Online Business Ideas For 2021-2022

Best Online Business Ideas For 2022

If you are in the market for a successful online business idea, you’ve come to the right place. We have created a list of some of the most popular online business ideas for 2021-2022, and we know you’ll love them!

The internet is a powerful tool. Alongside computers, it changed the way we interact with each other, the way we work, the way we go about our daily lives. It opened doors to many new business ideas that were difficult to imagine back in the ‘90s when people started buying computers.

You can now build a successful online business from anywhere in the world. If you’ve got something good to offer, all you need is a good internet connection and a computer.

If you’re looking to start your own company, these popular online business ideas should help get the ball rolling.

Popular Online Business Ideas You Can Start Today

  1. Become a Freelance Content Writer.
  2. Offer Consulting Services to Small Businesses.
  3. Become a Virtual Assistant.
  4. Create & Sell Digital Products.
  5. Build an Online Store.
  6. Become a Creator on Patreon.

Become a Freelance Content Writer

With this type of work, you can write from anywhere and set your own schedule. You’ll be able to make money by providing valuable information to people who need it. It’s an exciting opportunity that will allow you to grow as a writer and entrepreneur while being your own boss.

Popular Forms of Content Writing Include:

  • Blog Posts.
  • Case Studies.
  • Email Templates.
  • Copywriting (ads, website copy).
  • Ghost Writing (content credited to other people).
  • User Guides.
  • eBooks.
  • Social Media content.

If you are new to content writing the internet is packed with great books and courses on this topic.

Some of our favorites resources on content writing are:

On Writing Well – a book by William Zinsser, will teach you how to write well. This book is packed with examples and will give you a clear understanding of the fundamentals of writing non-fiction.

Unlearn Essay Writing – by Julia McCoy is a great course for new writers. Julia’s course will teach you the fundamentals of online content writing. It also includes a ton of resources, templates, and tools you can use in your journey to becoming a successful content writer.

Writer’s Digest University – has everything, from writing workshops to self-paced courses, to help you boost your freelance content writing career.

Offer Consulting Services to Small Businesses

Consulting for small businesses it’s a great way to earn revenue. On top of that it gives you the ability to learn many of the ins and outs of running a successful business.

A business consultant is an expert in their field and can provide advice to companies that need some help growing or getting started. Consulting services can include a wide range of topics, including marketing, leadership, business development, product development, technology. The list can go on, it’s up to you to find what you excel at.

While traditionally a lot of the consulting services were done face to face, today this type of business can easily be done online through popular collaboration tools.

Some of our favorite collaboration and project management tools and solutions are:

  • Google Workspace (Google Meet, Google Drive, Google Sheets, Google Docs).
  • Microsoft 365 (Microsoft Teams, Outlook, Microsoft Excel, Microsoft Word, Microsoft Planner).
  • Airtable.
  • Atlassian Tools (Jira, Confluence, Trello).
  • Clubhouse Project Management.

Become a Virtual Assistant

Working as a virtual assistant (VA) offers the perfect opportunity to start your own business. You can work from home, set your own hours, and enjoy the flexibility of working with clients all over the world.

The requests for virtual assistants have been growing at a rapid pace, especially since the Covid-19 pandemic.

A virtual assistant is the perfect solution for companies that:

  • Need assistance with only a specific project.
  • Want to save time by delegating smaller tasks.
  • Want an extra set of hands without having to hire another employee.

As a virtual assistant you can do anything that a personal assistant would do:

  • Manage a company’s calendar.
  • Schedule appointments.
  • Manage their emails.
  • Respond to phone calls (using VoIP – Voice over IP).
  • Data entry.
  • Marketing and social media management.

Create & Sell Digital Products

Knowing where to start when dealing with a project outside of your area of expertise, can be overwhelming. Sure! There is a ton of information available online but research takes time and then you need to figure out how to implement what you’ve learned. That’s where experts and creative minds come in.

Digital products are becoming increasingly popular because they allow anyone with expertise in a specific process or department to share that knowledge with others who may not have the same level of experience.

If you have valuable insights to share or have a knack for creating digital assets, this is the perfect opportunity to create and sell your products online.

Online Business Ideas: Create and Sell Digital Products.

Start by doing a self-assessment. What are you passionate about, what do you have experience with, what are you secretly good at?

Once you have identified your top skills it’s time to start creating.

Popular Digital Products Ideas:

  • Online courses.
  • Templates (email, resumes, marketing, social media, brand awareness).
  • Calendars, planners, and organizers.
  • “Done for You” spreadsheets.
  • Frameworks.
  • Checklists.
  • Playbooks.
  • Workshops.
  • eBooks.
  • Online graphics.
  • Logos.
  • Digital art.

You can sell your digital products on popular marketplaces such as Creative Market, Etsy, Udemy, Skillshare, or, you can create your own online store.

Build an Online Store

If you would rather sell your digital products on your own website, without working with 3rd party websites, you can start your own online store.

The internet is a hotbed for business, with 7.9 million online businesses already in operation around the world! However, there is plenty more room to grow.

To build your online store:

  1. Identify your target customers – what industry are they in, what age group, which states/countries, what is their job function, what are their pain points.
  2. Purchase a domain name for your online store.
  3. Choose an eCommerce platform.
  4. Find a reliable hosting provider.
  5. Build and launch your online store.
  6. Work on your promotion and marketing strategy.

Check out our “Step-by-Step Guide To Starting an Online Store” for a detailed overview of these steps and all the things you need to consider when starting your online store:

Become a Creator on Patreon

You know those cool people on social media that have tons of followers and always seem to be having a great time? They always share small tidbits of valuable tips. But did you know many of them might also be doing awesome deep dives into those topics using Patreon?

If you are an influencer or a well-known speaker you can make money by becoming a content creator on Patreon. This membership platform makes it easy for creators to get paid and offers a great way of monetizing content online. Content creators earn monthly payouts from their supporters, called “patrons.”

You can create any type of content from early releases, exclusive content, and videos, podcasts, behind-the-scenes type of content, mini and micro-courses, templates, frameworks, and more.

Patreon allows creators to set up multiple tiers based on how much people pledge per month (the more you give, the better your rewards).

Some of our favorite Patreon creators are:

Michael Laws – the creator of “Teaching Tech” shares technology-related content, tips, and tutorials to ramp up your technology skills.

Shannon Morse – the creator of “ThreatWire” provides access to news about cybersecurity, privacy, and online threats in addition to exclusive rewards.

John Bonini – creates “Some Good Content” and shares valuable insights on everything from planning, writing, and optimizing content.

To start creating content on Patreon, simply choose one of their available plans.

Patreon Content Creator Plans

A Patreon University (Patreon U) is available to educate creators on how to use Patreon and run a successful business.

We hope these online business ideas inspire you to start your own company in 2021-2022. Whether you’re looking for a side hustle, or want to make the jump into full-time entrepreneurship, it all starts with an idea.

02 Feb

A Step-by-Step Guide To Starting an Online Store

Start an Online Store

If there ever was a great time to launch an online business, it is now. According to etailinsights, there are now 7.9 million online retailers in the world, and 2.1 million of them are in the United States.

After 2020, online shopping is growing faster than ever before.

Why Is Online Shopping So Popular?

Traditionally people have turned to online shopping because:

  • They hate waiting in line at the store.
  • They get fast access to a larger variety of products and services, many of which were beyond reach prior to online shopping.
  • They get better deals online.

Today, in a world disrupted by the Covid-19 pandemic, online shopping is for a lot of us a necessity more so than a convenience.

In this article we’ve aimed to give business owners a step-by-step guide on how to launch an online store.

You have a great idea for a service or product. You feel it in your bones that this is going to be successful and you know that there’s a real need in the market for what you want to sell. But how do you actually start selling your products or services online?

What are all the things that you need to be aware of when selling online and where do you start?

When you are right at the beginning, things can get overwhelming fast.

But don’t worry! We’ve put together a step-by-step guide to help you get started with your online store.

1. Identify Your Target Market and Buyer Persona

Before you can even set up your online store you need to know who your customers are so that you can market to that niche. You may think that your product or service can appeal to everyone, however that is a difficult way to market your service.

Buyer Persona

Tips To Identify Your Target Market

  • Identify why a customer would buy your service or product. Start by making a list of all the pain points that your service/product can solve.
  • Find out who your competitors are and what markets do they target.
  • Create a buyer persona – this is your ideal customer. Get as specific as possible including location, age, education, financial status, industry, job, skills, interests, frustrations.

Knowing your buyer persona is the BEST way to identify your target market. It will help you optimize your website copy and marketing materials to ensure that your message reaches the right audience.

Keep in mind that you are not limited to a single buyer persona. You can have as many personas as you would like, but at a minimum, you should have at least one.

TIP – If you’re not quite sure where to start when creating your buyer personas, try this fun buyer persona generator, from HubSpot.

2. Buy a Domain Name for Your Online Store

To create your online store, you need both a domain name and an eCommerce platform.

A domain name is what users type in their browser to access your website. In other words, it’s the address of your website.

It is possible to create your online store without owning a domain name. Some web hosts or eCommerce companies will allow you to create your online shop on one of their subdomains.

But keep in mind that your domain represents your identity online and it’s a crucial part of your brand. Even if you start your online shop by using another provider’s subdomain, you will eventually want to have your own domain.

Having your own domain name will give you more control over your website and allow it to build domain authority in Google.

TIP – As a general rule try to choose a domain name that is short and easy to remember.

3. Choose the Best eCommerce Platform for Your Online Store

Now that you have identified your target market and bought your domain name, it’s time to choose the best eCommerce platform for your online store.

You don’t have to be an expert developer or designer to build an online store that looks great and works well. But there are so many different platforms out there that it can be hard to know where to start. In this article, we will look at two types of approaches for building your online store:

  1. Using a Website Builder
  2. Using a Hosted eCommerce Solution

Building an eCommerce Store Using a Website Builder

Website builders such as Wix or Shopify are turn-key eCommerce solutions, providing users with everything they need to set up an eCommerce store. They are popular solutions when building your first online shop, especially with users that don’t have a lot of technical skills.

However, while website builders are easy to get started with, there are also some disadvantages that might not make them the best choice for your business in the long run.

Things to be aware of when evaluating website builders as an option for your online shop:

  • Costs – although website builders are low budget when starting, they can get expensive fast as your online store grows.
  • Features – website builders are typically more limited in features compared to nopCommerce, and other eCommerce solutions.
  • Transaction Fees – you might incur transaction fees on payments received through website builders. Shopify charges up to 2% in transaction fees when using external payment gateways such as PayPal. Wix also charges a processing fee for every payment you receive through them.
  • Limited Control – website builders such as Wix host your website content exclusively. In other words, you are locked in, you cannot easily export your website code if you want to leave.

Building an eCommerce Store Using a Hosted eCommerce Solution

WooCommerce, NopCommerce, and Magento are some of the most popular eCommerce solutions used by many eCommerce stores today. Both nopCommerce and Magento were released in 2008. WooCommerce was released in 2011.

Let’s look at each of these eCommerce platforms and their specific advantages.

What is WooCommerce?

WooCommerce is an eCommerce plugin that transforms WordPress-based websites into powerful, fully functional online stores.

As the most popular eCommerce platform in use today, WooCommerce powers over 30% of all online stores across the web. BuiltWith reports that in April 2021 a total of 4,414,537 live websites use WooCommerce for their online store.

eCommerce Websites
Source: BuiltWith, April 2021

WordPress is a great platform for building websites, but it’s not an eCommerce solution. WooCommerce was developed specifically as an extension of WordPress so that anyone can install and run a full-fledged online store with no coding knowledge required.

Woocommerce Hosting – A Complete Solution To Create Your Online Store From A to Z!

WooCommerce and WordPress make it easy to launch your online store. The friendly design interface gives you full control over the functionality of your online store.

WooCommerce includes out-of-the-box functionality for a complete eCommerce experience. Easily create products, configure payment gateways, customize taxes, shipping, and inventory – the list goes on!

Plus there are hundreds of third-party extensions available if you want more features or something specific that isn’t included by default.

WooCommerce Advantage

  • Affordable pricing with no long-term fees.
  • 140 payment gateways available (including PayPal, Amazon Pay, Stripe).
  • Coupon codes or percentage discount options.
  • Bulk product upload, shipping management features.
  • A large number of themes and plugins available.
  • Fully Integrated with Gooten, Printify, Printful, CustomCat, Facebook Shopping & more.

What is nopCommerce?

nopCommerce is a free open-source eCommerce solution running on the popular .NET Core framework.

nopCommerce it’s a robust, stable, and user-friendly solution for your online store. It has many out-of-the-box features to help you get started with your online store, including SEO features, email marketing, product review, and affiliate marketing.

nopCommerce Advantage

  • Rich, modular architecture with out-of-the-box eCommerce functionality.
  • Open source, so highly customizable.
  • Short learning curve and great documentation.
  • Easy to use and develop being based on .NET technology.
  • Growing community with over 250 000 members (about half the population of Wyoming).
  • Responsive customer support and development teams.

nopCommerce makes it easy to build your online store. All you need to do is find a reliable nopCommerce hosting solution to get started.

What is Magento?

Magento is one of the most widely used eCommerce platforms being currently used by 0.7% of all websites worldwide. Unlike nopCommerce which is entirely open-source, Magento comes in two editions:

  • An open-source Community Edition.
  • A paid Magento Commerce Edition (former Magento Enterprise).

Robust and highly scalable Magento is a great solution for large online stores with a high volume of sales.

Magento Advantage

  • Very robust, can support online stores with massive traffic.
  • Supports transactions in multiple countries, multiple currencies and offers access to a network of global shipping carriers.
  • Mobile optimized shopping with an optimal experience across a variety of devices
  • High number of extensions available.
  • Large community of Magento developers.

Magento is one of the most popular eCommerce solutions today. Magento Community Edition offers all the needed functionality to get started with your online store. You can opt for quality Magento hosting, geared towards enterprise companies.

However, if you are looking for rich, out-of-the-box functionality most of it is only available through the paid Magento Commerce Edition.

4. Setup and Launch Your Online Store

Once you have decided on the best eCommerce platform, it’s time to build and launch your online store.

how to launch an online store

Regardless if you work with a web developer or build the online store yourself, you need to ensure that the website looks professional. Here are some key things to consider:

  • Perform an audit of all the products/services that have been created. Ensure they all have the proper name, description, price, and any relevant information.
  • Make sure you have all the products in inventory.
  • Set up your sales tax. Keep in mind, in the US, sales tax is decided at the state level. Each state can have different rules and a different sales tax.
  • Choose your payment gateways.
  • Add information about your business and contact details (About Us & Contact Us pages).
  • Create your Terms and Conditions Agreement.
  • Define your Shipping and Returns Policy.
  • Optimize your website and product description for SEO (define your primary keywords, add meta description, use internal linking, define your site structure).
  • Ensure your website is optimized for mobile.
  • Check the website speed and performance. Users are less likely to purchase from a slow website.
  • Test your checkout before going into production.
  • Build your company’s Social Media channels and integrate them with your website.

TIP – Announce your new online store and build hype before the actual launch. A great way to do this is through Social Media networking. Another way is by building an email list. You can build your email list by using a free lead generation form, like this one from Typeform.

Once your store is live you can start driving traffic to your website. You can drive traffic by creating high-quality, educational content, using email marketing, social media, and affiliates or influencers.

You now have all the steps needed to launch your online store. Happy selling!